HR GO Recruitment
Product Marketing Manager
We are seeking an experienced Product Marketing Manager to join a growing organisation in Ashford. This role sits at the intersection of product development and marketing, ensuring that products successfully meet customer needs and business objectives.
As a key strategic role, you will be responsible for market positioning, product messaging, and go-to-market strategies, working closely with cross-functional teams to drive product success and revenue growth.
Key Responsibilities:
- Develop and execute product marketing strategies that align with company objectives.
- Collaborate with product management teams to define product vision, positioning, and strategy.
- Conduct market research, identifying customer needs, trends, and competitive insights.
- Craft clear value propositions and messaging tailored to target audiences.
- Monitor product performance, implementing strategies to drive adoption and revenue growth.
- Work with marketing teams to design and execute promotional campaigns and activities.
- Provide sales teams with training and tools to effectively market and sell products.
- Engage with customers and partners to gather feedback, ensuring continuous product improvement.
What We’re Looking For:
- Proven experience in product marketing or product management, with a track record of successful product launches.
- Strong understanding of marketing principles and how to apply them in a commercial context.
- Excellent communication and presentation skills, with the ability to engage stakeholders at all levels.
- Data-driven approach, able to analyse market trends and customer insights to inform strategy.
- Strong project management skills, capable of handling multiple priorities in a fast-paced environment.
- A passion for technology and innovation, with a customer-centric mindset.
Why Join Us?
- Exciting opportunity to shape product marketing strategies for a growing business.
- Collaborative work environment with opportunities for career growth.
- Competitive salary and benefits package.
If you're a strategic, results-driven marketer looking to take on a challenging and rewarding role, we’d love to hear from you!
Apply today!