Copart UK
Digital Marketing Executive
We are looking for a collaborative and ROI-focused Digital Marketing Executive to join our Marketing team at our Head Office in Bedford, MK43 9EJ.
Since entering the UK market in 2007, Copart has experienced significant growth, with ambitious expansion plans in the UK and Europe. This role offers a unique opportunity to contribute to our success story while developing your digital marketing expertise.
As Digital Marketing Executive, you will be responsible for managing Copart’s social media channels and CMS platforms, helping to execute our digital marketing and content strategy across multiple brands. Working closely with the Senior Digital Marketing Manager, you will drive social media campaigns, website content updates, competitor research, and performance analysis.
If you have a passion for social media, digital marketing, and data-driven insights, this role is the perfect opportunity to grow your career in a fast-paced marketing environment.
Key Responsibilities
- Manage organic and paid social media accounts to enhance brand visibility, engagement, and customer interaction.
- Plan, schedule, and publish engaging social media content to grow followers and boost customer engagement.
- Respond to comments, messages, and reviews, ensuring a professional and brand-consistent tone.
- Use analytics tools to track campaign performance and provide insights for continuous improvement.
- Stay informed on social media trends, industry updates, and competitor activities.
- Support influencer collaborations and manage brand partnerships.
- Assist the digital marketing team with website content updates via CMS platforms.
- Drive audience engagement and retention through compelling digital content strategies.
- Work closely with internal teams to ensure consistent brand messaging across all digital channels.
- Measure and report on campaign success, providing data-driven recommendations for optimization.
- Conduct ROI analysis on digital marketing activities and adjust strategies accordingly.
What We’re Looking For
- Proven ability to manage multi-dimensional digital projects that drive customer acquisition, engagement, and retention.
- Hands-on experience with social media marketing and content creation.
- Experience in website content management systems (Drupal, WordPress, or similar).
- Strong analytical skills, with the ability to interpret digital data and extract insights.
- Proficiency in Excel and Microsoft PowerPoint.
- Experience managing external agencies and partnerships.
- Excellent project management and stakeholder communication skills.
- Strong time management skills, with the ability to meet tight deadlines.
- Marketing degree, CIM qualification, or relevant industry experience.
What We Offer
- 23 days of annual leave plus bank holidays, with an extra day off for a personal special occasion.
- Paid charity day to support a cause of your choice.
- Healthcare Cash Plan – claim cash back on dental, optical, and other healthcare services.
- Life insurance coverage for peace of mind.
- Workplace pension scheme with employer contributions.
- Employee Share Scheme – purchase shares at a discounted rate.
- Cycle to Work Scheme & gym discounts for health and fitness benefits.
- Exclusive retail and lifestyle discounts.
- Access to life coaching, mortgage advice, and financial well-being support.
At Copart, we value diversity and inclusion and welcome applications from all backgrounds. If you are a driven digital marketer looking to make an impact in a growing business, apply today!